The Wicked Witch of the East


Dear Secret Agents,

I am distraught! The Blue Cobalt Shoes of our SuperWoman have gone missing! This brings us all at risk of being caught by the Fashion Police. Those Blue Shoes carry secret data about all past flying missions of the Colour Revolution around New York. To make matters worse, they have been seen in the hands of the Wicked Witch of the East, a notorious East Coast Fashion Police agent operating since the late 60s. She is identifiable by her midcentury vintage bridal outfit, and colourful shoes she has been snatching from our secret agents for years now. Her double agent talent is unprecedented. She has successfully infiltrated Tru’ Revolution several times in the past. Stolen colourful shoes are the source of her magic powers. I urge all of you to abandon all other missions and focus on this one. We have to find the Wicked Witch! We have to get hold of those Blue Shoes before she causes more damage to our revolution.

Below are tips how to identify the Wicked Witch of the East. Stay alert, focus on every detail, or else she will have you fooled!

TIP 1: The Wicked Witch of the East is always seen seated on a bench, looking like an old babushka, shawl wrapped around her shoulder. Don’t let her old lady camouflage fool you. Look how she sits high on the bench – always ready to fly away if a secret agent spots her.

The Wicked Witch of the East Collage 1

TIP 2: She’s always pretending she’s enjoying spring bloom while seamlessly slipping our Sergio Rossi Blue Cobalt Shoes into her bag. Look at her feet! She’s still wearing the neon green Stuart Wietzman shoes stole from our undercover secret agent The Bargain District!

The Wicked Witch of the East Collage 2

TIPS 3: She hangs around the Four Freedoms Park, always staying alert, looking out for the enemy.

The Wicked Witch of the East Collage 3

TIP 4: Look for a flying runaway bride. When the path is clear, the Wicked Witch of the East does what she does best: she flies screaming!

The Wicked Witch of the East (6 of 12)

TIP 5: When in doubt, focus on her face. Can’t you see the true madness? Agents, go get her!

The Wicked Witch of the East (4 of 12)

TIP 6: Do not be fooled by her ladylike manners. Remember, she is truly wicked!

The Wicked Witch of the East (1 of 12)

CALL FOR ACTION: She is walking away barefoot, keeping our shoes as hostage. Secret Agents unite! Let’s find and burn this wicked witch!

The Wicked Witch of the East (5 of 12)

GET THE WICKED LOOK: Shoes are Sergio Rossi, also worn here. Dress is vintage Gunne Sax – together with bag, hat & gloves available at the The Bargain District shop on 309 E9th Str, East Village, New York.

Photoshoot location: Four Freedoms Park, Roosevelt Island, New York

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